描述
A landmark work that upends traditional thinking about strategy, and charts a new path to capture new market space that is ripe for growth.
点击链接进入中文版:
蓝海战略:超越产业竞争、开创全新市场(哈佛商学院系列)
¥2.0
作者:W. Chan Kim/Renée Mauborgne
评分:8.3
价格:USD 29.9
A landmark work that upends traditional thinking about strategy, and charts a new path to capture new market space that is ripe for growth.
点击链接进入中文版:
蓝海战略:超越产业竞争、开创全新市场(哈佛商学院系列)